Introduction Did you know global e-commerce spending is on track to hit $6.8 trillion by 2028? That’s a massive digital shelf opportunity most businesses aren’t fully prepared to capitalize on. Here’s why these matters: 79% of online buyers choose to shop from businesses that provide consistent customer experiences across channels, while 73% make purchase decisions based […]
Introduction QR codes on product packaging have revolutionized how consumers interact with brands while shopping. Surprisingly, 64% of consumers have scanned a QR code while shopping in-store, with packaging influencing repeat purchases for 59% of shoppers. This powerful connection between physical products and digital experiences is changing retail landscapes across industries. When we examine the benefits […]
Introduction Did you know that 24% of Gen Z consumers in the US prefer personalized product recommendations when buying beauty products? This preference for personalization isn’t surprising when you consider that retail e-commerce sales reached approximately 5.2 trillion U.S. dollars worldwide in 2021 and are forecast to grow by 56% over the next few years, […]
Introduction Did you know that a well-structured product taxonomy can significantly improve your product visibility and boost sales? We’ve found that effective product taxonomy essentially acts as a digital map, guiding your customers through a seamless shopping journey. But what exactly is product taxonomy? In business and ecommerce, product taxonomy refers to the hierarchical organization […]
Introduction For food and beverage companies, utilizing GDSN data pools has become essential for maintaining accurate product information across their supply chains. With nearly 5,000 foodservice companies currently exchanging data through this network, GDSN connects over 30 certified data pools and 35,000 companies worldwide. Essentially, global data synchronization enables standardized article master data to flow seamlessly between […]